We are looking for an experienced and creative Social Media Specialist to join our team As a Social Media Specialist you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts Job Responsibilities Developing social media content plans that are consistent with the company s brand identity Creating consistent meaningful content on all social media platforms including writing and editing social media posts improving customer engagement and promoting social media campaigns Managing a high volume of daily social media posts Communicating with social media followers including responding to questions promptly Using analytical tools such as Google Analytics Hootsuite Pro and Facebook Insights to monitor and evaluate the company s social media presence and performance Preparing monthly reports on social media marketing efforts Suggesting recommendations to adjust the social media marketing strategy for optimal results Staying up to date on best practices and emerging trends in social media Performing other duties when needed

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