Digital Marketing Manager
Supreme Committee for Delivery & Legacy
Qatar,Doha,Doha
منذ 5 يوم
source : drjobs.ae
  • Support with the development of the SC and Host Country marketing strategies, in alignment with the overarching goals, with particular attention to digital touchpoints, website and CRM
  • Managing and driving the digital agenda, supporting overarching strategic communication goals
  • Strategically design and oversee ongoing management of the digital marketing department, including : the database, data partners, data strategy (progressive profiling) and integrity, compliance (GDPR), technology usage and evolution of the technical applications, templates for marketing automation, reporting, and data visualisation, among others
  • Lead the strategic ramp up of a cross-functional, scalable CRM strategy, to progressively achieve : marketing automation, service automation, sales automation
  • Ensure integration between digital touchpoints and activities, and the SC’s / Host Country broader goals and activities.
  • Support the implementation of the wider content strategy within SC / HC owned digital channels
  • Ensure the ongoing effectiveness of digital content marketing in collaboration with the Digital Marketing Senior Manager
  • Lead ongoing UAT testing to gauge UX / UI and content effectiveness by gathering data and handling analytics (or supervising those who do) and making recommendations based on those results
  • Establish work flows for requesting, creating, editing, publishing, and retiring digital content
  • Perform any other duties assigned by the supervisor directly related or relevant to the job
  • and objectives designated in the Employee Performance Management system

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