Brand Manager
External Job Pull
Qatar,Qatar,Doha
منذ 4 يوم
source : drjobs.ae

Key responsibilities andaccountabilities : Business Targets, Forecasting andResults

  • Work with clients and suppliers togenerate accurate volume forecasts. Deliver results for the brand,focusing on net sales and brand contribution to theP&L.
  • Manage aspects of sales function,from client support of devising and implementing sales strategies,managing promotional activities to achieve brandobjectives
  • Ensure effective budgetary controlof sales and expenses.
  • Achieve sell-in and helpachieve sell through sales targets, business planningaccuracy. BusinessDevelopment
  • Ensure that all tools are exercisedin order to seek, expand and improve the business and productpenetration at retailer
  • Ensure new brands / lines aresuccessfully launched Operational Marketing(Advertising & Promotion, PR andMerchandising)
  • Proper budgeting and planning ofA&P and A&P expenses.
  • Regular monthly / quarterly monitoring.
  • Media informationgathering and analysis, planning and booking based on companyagreements as requested by Principals.
  • Propose / implement marketing plans adapted to the region and inaccordance with the brand guidelines
  • Check goodimplementation of merchandising guidelines and proposes possibleimprovement.
  • Monitor shelf space and visibilityof brands in selected main retail doors.
  • Local PR followup, including PR insertions.
  • Preparepresentations and meet retailers whenever necessary
  • Liaise smoothly between retailers, principals, and localdistributors for implementation of specific promotions or brandprogramme Inventory Management
  • Tomaintain adequate inventory of fast sellers and to ensure that slowmovers and dead stocks are depleted and to avoid over stocksituations.
  • Proper forecasting in conjunctionwith the markets and their needs to maximize sales andcoverage.
  • Consistently maintain sufficient supplycoverage : checking stocks on a monthly basis and ordering on amonthly basis
  • Inventory turn ratio remains lower than adefined number of months
  • Arriving at the end ofthe year with a specific stock day supply.
  • Processing of orders to be done in less than a specific number ofdays within the department and making sure that the customersreceives the good within a specific amount ofdays.
  • Making sure that delisted products aredepleted and not in the stock. Market Analysis
  • Provide consumption based data analysis for the brand. Provideinsight and support to the enterprise to better understand markettrends and dynamics.
  • Also, identify opportunities in markets wherethere are unmet needs.

  • Perform a retail auditon monthly basis.
  • Monitor level of distributionper market Vs Total market (DN).
  • Gather marketfacts and new developments including new malls / shops openings,change of regulations and key news tocommunicate.
  • Obtain and communicate rankingdata from key retailers to principals.
  • Monthly reportingon brands launches and promotions.
  • Maintain atracksheet of Year End fragrance and cosmeticsfigures.
  • Monitor retail price database ofsupplier’s vs key competitors.
  • Analyse competitor activity Reporting
  • Provide suppliers with monthly sales reporting and figuressynthesis by brand
  • Gather monthly stockstatements from clients Relationships
  • Ensurethat a workable and business conducive relationship is maintainedat all time with our suppliers, retailers anddistributors.
  • To foster professional and respectfulattitude and communication within and outside the company at alllevels.Job Details Posted Date : 2020-01-30 Job Location : Doha,Qatar Job Role : Management Company Industry : Perfume &Cosmetics Preferred Candidate Career Level : Management
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