Marketing Director (Retail)
Aroma City Group
منذ 6 يوم
source :

Job Duties andResponsibilities :

  • Participates with the executive management in formulatingthe corporate strategy.
  • Develops marketing andcommunications strategies for the group.
  • Develops and implements of the brand strategy.
  • Develops the marketing strategy for new and existingproducts.
  • Oversees implementation of theMarketing strategy - including campaigns, events, digital marketingand PR.
  • Directs the analysis of marketresearch, whether conducted internally or acquired from thirdparties, and recommends corrective action to the CEO.
  • Works closely with the company’s sales team;enables them to meet their commercial objectives by provides themwith appropriate tools, materials and presentations.
  • Guides the day to day activities of the marketingteam.
  • Ensures that the marketing objectivesare implemented by the marketing team.
  • Worksclosely with brand managers team to define marketing KPI and salesgoals.
  • Oversees social media presence anddirect programs to improve social media reputation andrecognition.
  • Undertakes continuous analysis ofcompetitive environment and consumer trends.
  • Performs any other duties related to his job as assignedby the Direct Supervisor.
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