Manage the day-to-day activities for social mediachannels.
Establish long-range objectives andspecify the strategies and actions to achieve them.
Manage active and engaged communities around a definedtopic or topics by managing long-lead editorial calendars,monitoring online conversations.
Participatein online conversations to build brand visibility, customersatisfaction and marketing / ecommerce support.
Establish a positive online presence for the hotel(s) byintegrating property-specific and brand messaging in a compellingand valuable way for participants.
Providemeasurement of the impact of online presence to thehotel’s overall business.