Marketing Director
The Ritz-Carlton
Doha, Qatar
منذ 3 يوم
source : drjobs.ae
  • Building Brand and PropertyAwareness to Drive Revenue
  • Workscollaboratively with local, regional and national resources tobuild awareness and increase exposure for the property andrestaurants.
  • Solicits new media outlets andtravel media individuals.
  • Selects the bestopportunities for the property based on market conditions andproperty needs.
  • Uses creative sellingabilities to obtain maximum exposure through travel journalists andmedia outlets.
  • Increases awareness within thetravel media community as well as coordinating events to gainexposures and grow revenue in the restaurant outlets.
  • Maintains website content and updates website with newpromotions in order to generate additional revenue.
  • Manages the hotel s social media efforts, ifapplicable.
  • Works with online media outlets topromote the hotel.
  • Organizes and conducts allphoto shoots for web site content.
  • Coordinatesoffers and information for all publications and inserts with regardto brand loyalty reward mailings.
  • Developsbrochure and property collateral materials.
  • Participates in all property imaging work (e.g.,signage).
  • Ensures consistent brand andproperty message is communicated in all public relations andcommunications efforts.
  • Ensures consistency inindividual property's voice on all guest touch points andpublic relations and communications, not only following corporategraphic standards, but also on behalf of the individualproperty.
  • Building SuccessfulRelationships
  • Builds and strengthensrelationships with existing and new travel writers and local mediato ensure future exposure. Activities include calls, entertainment,FAM trips, trade shows, etc.
  • Developsrelationships within community to strengthen and expand customerbase for sales opportunities and additional revenue.
  • Manages and develops relationships with key internal andexternal stakeholders.
  • Conducts solicitationand maintenance calls to media.
  • Developsstrong relationships with e-commerce vendors, media, anddistribution channels to ensure quality, cost effective creativeexecutions.
  • Identifies and communicates withdistribution channels that can sell distress inventory to driveproperty occupancy.
  • Provides allcommunications channels with creative and unique tools to assist inthe public relations and communications of the property.
  • Acts as liaison between corporate and individualproperties in rolling out programs and making sure that propertiesare taking advantage of all opportunities provided throughcorporate.
  • Assists property in developingpromotions for various campaigns.
  • Developingand Coordinating Communication Efforts
  • Provides accurate, complete and effective communicationsto visiting journalists, publicity or promotions.
  • Evaluates new public relations opportunities for theproperty.
  • Develops strategic public relationsplan for property, includes group, leisure and localefforts.
  • Manages individual and group mediavisits.
  • Identifies and coordinates communityservice activities in concert with the public image and needs ofthe resort.
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