Head of Brand, Communication and Customer Insights
Vodafone
قطر
منذ 5 يوم
source : tanqeeb

Our Brand and Marketing teams are on a mission. Their goal is to win over the hearts and minds of our customers. They do this by getting customers to fall in love with our brand and what we stand for.

Oh, and demonstrating the benefits of Vodafone products and services of course. It’s our branding and marketing teams that communicate how we’re different from the rest of the market place.

The exception to the rule. Naturally, maintaining our position as a top brand is a core ambition of ours - we’d like you to help us continue to achieve this.

We’ve sourced the best talent from the marketing and branding world to lead the way in defining our market strategy, proposition design and commercial development.

These teams deliver marketing and branding campaigns that are aimed at both our consumer and business customers.

If you were born to be in branding or considering yourself a master of all things marketing, then we’d love you to join us.

Put your talent to good use and find smart ways to impact customer perception by using new digital technology to provide offers and services that are relevant and attractive

You will participate in product and brand differentiation by building the most admired brand in Qatar through defining and executing the strategy for our Brand and Communication, aligned with the strategic product roadmap of Vodafone Qatar.

You will lead and develop the team to deliver brand aligned communications using Advertising, Events, Sponsorships, Campaigns, and Promotions.

You’ll be the organizational leader for all customer research / insights related matters including Brand and NPS tracking studies.

Developing and managing the strategic direction for communications and delivering a communication roadmap as part of the integrated marketing plan will be key, as well as managing the external advertisment agency and excecuting campaigns according to the CVM plan.

You will pursue innovative media opportunities across OOH, In-Mall, Print, Digital and other new media building personal relationships with the key players in Qatari market.

Build a strong sponsorship and events portfolio and execute sponsorships and events leveraging external agencies and partners.

Management of monthly customer satisfaction tracking as well as brand health and communication tracking will play an essential part of your role.

Drawing conclusions and recommendation based on the tracking results as well as facilitating workshops for follow up action planning.

Brand and satisfaction KPIs target setting and performance tracking, in addition to running both qualitative and quantitative research projects.

Moreover you will develop the Mass Communication Strategy, build a communication matrix across the different direct and in-direct sales channels and work with the Geo-Marketing team and leverage all customer insights to develop optimal mass communication mix.

Apply if you have :

  • A minimum of 10 years of experience in Brand and Communications
  • Experience in Telecommunications sector
  • Expert in 360 understanding of all communication channels including Advertising, Events, Sponsorships, Campaigns, Promotions, CSR
  • In depth understanding of brand equity and the dynamics of brand drivers
  • Strong people management skills
  • Degree qualified in the relevant field
  • Excellent communication skills both written in verbal with the ability to communicate across all levels
  • Ability to develop and execute a Brand & Communication strategy and roadmap effectively
  • Here at Vodafone we’re always moving, always growing and adapting. It’s this attitude and approach that has allowed us to create a continuous culture of development ensuring we’re always streets ahead of our competitors and continue to attract and secure the best talent around.

    What makes our Vodafone Qatar a great place to work? It’s simple really. We challenge the business to move forward, and in return can offer you no shortage of exciting projects designed to encourage growth and success.

    Hard work is valued and rewarded with us and we can offer you a world of opportunities for future development, and a culture that makes you truly proud to work here.

    Sound like the corporate function you’d like to be part of?

    Get on board today!

    Commitment from Vodafone

    Vodafone is committed to attracting, developing and retaining the best people by offering a motivating and inclusive workplace in which talent is truly recognised, developed and rewarded.

    We believe that diversity plays an important role in the success of our business and we are committed to creating an inclusive work environment which respects, values, celebrates and makes the most of people’s individual differences - we are not only multinational but multicultural too.

    At Vodafone you will have access to our excellent benefits programme that you would expect from any global company

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