Head of Sales & Marketing
Doha Bank Qatar
Doha, Qatar
منذ 11 يوم

Job Purpose

As a Head of Sales & Marketing, DBAC you will be reporting to Head of Insurance and providing assistance in attaining the company’s business plan objectives.

Key roles and responsibilities include :

  • Develop & implement strategic marketing & sales plans and forecasts to achieve corporate objectives for products & services.
  • Develop & manage sales / marketing operating budgets.
  • Enhance the effectiveness of existing distribution channels & develop untapped ones.
  • Ensure effective control of marketing results, and take corrective action to guarantee that achievement of marketing objectives fall within designated budgets.
  • Lead convergence efforts with the Group in respect of maximizing insurance products per customer (PPC) penetration & key stakeholder / partner relationships.
  • Determine product positioning, packaging & pricing strategy with key stakeholders, to produce the highest possible long-term market share.
  • Oversee & evaluates market research & adjust marketing strategy to meet changing market & competitive conditions.
  • Guide preparation of marketing activity reports & present to executive management.
  • Establish & maintain a consistent corporate image throughout all product lines, promotional materials & event.
  • Direct sales forecasting activities & set performance goals accordingly.
  • Direct staffing, training & performance evaluations to develop & control sales and marketing programs.
  • Manages & directs staff including recruitment, selection & development to achieve Company goals & objectives.
  • Three direct reports : a.Head of Corporate Sales & Marketingb.Head of Retail Sales & Marketingc.Head of Direct Sales & Marketing & Advertising
  • Education & Experience Required

  • Bachelor’s Degree in Sales, Marketing or Business preferred with a minimum of 10 years related experience with progressive managerial responsibilities Strong customer service orientation.
  • Demonstrated in-depth sales and marketing techniques & financial principles experience.
  • Strong ability to effectively communicate orally & in writing with co-management, internal and external customers (English essential, additional Arabic an advantage).
  • Demonstrated ability in market analysis, campaign management, product positioning & distribution channel management.
  • In-depth experience of the marketing of insurance products, especially to bank customers.
  • GCC experience preferred.
  • If you meet the above requirement email your updated CV in English on careers dohabank.com.qa (mention in the subject line the position applying for).

    Pls Note : Only the shortlisted candidates will be contacted.

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