Manages the development of astrategic account plan for the demand generators in themarket.
Manages the property'sreactive and proactive sales efforts.
Determines and develops marketing communicationactivities, in conjunction with Regional MarketingCommunications.
Provides customer intelligencein evaluating the market and economic trends that may lead tochanges in sales strategy to meet or exceed customerexpectations.
Reviews the Strategic AlignmentReview (STAR) report, competitive shopping reports and uses otherresources to maintain an awareness of the hotel s marketposition.
Researches competitor s sales teamstrategies to identify ways to grow occupancy and RevPAR andincrease market share.
Attends sales strategymeetings to provide input on weekly and overall salesstrategy.
Suggests innovative marketing ideasand develops deployment strategies to continue to grow marketshare.
Evaluates and supports participationand account deployment with Area Sales and Group Sales within theSales Office.
Serves as the sales contact forthe General Manager, property leadership team, Group Sales and AreaSales leaders.
Serves as the sales contact forcustomers; serves as the customer advocate.
Serves as hotel authority on sales processes and salescontracts.
Serves as the property salesliaison with Area Sales, Group Sales, Revenue Management, EventManagement, Regional Marketing Communications and other hoteldepartments as appropriate.
Participates insales calls with members of the Sales and Marketing team to acquirenew business and / or close on business.
Identifies public relations opportunities and coordinatesactivities to augment the overall marketing communicationstrategy.
Supports the General Manager bycoordinating crisis communications.
Executesand supports Marriott s Customer Service Standards and hotel sBrand Standards.
Executes and supports theoperational aspects of business booked (e.g., generating proposal,writing contract, customer correspondence).