Digital Marketing Manager
Supreme Committee for Delivery & Legacy
Qatar,Doha,Doha
منذ 4 يوم
source : drjobs.ae
  • Support with the development ofthe SC and Host Country marketing strategies, in alignment with theoverarching goals, with particular attention to digitaltouchpoints, website and CRM
  • Managing anddriving the digital agenda, supporting overarching strategiccommunication goals
  • Strategically design andoversee ongoing management of the digital marketing department,including : the database, data partners, data strategy (progressiveprofiling) and integrity, compliance (GDPR), technology usage andevolution of the technical applications, templates for marketingautomation, reporting, and data visualisation, among others
  • Lead the strategic ramp up of a cross-functional,scalable CRM strategy, to progressively achieve : marketingautomation, service automation, sales automation
  • Ensure integration between digital touchpoints andactivities, and the SC’s / Host Country broader goals andactivities.
  • Support the implementation ofthe wider content strategy within SC / HC owned digitalchannels
  • Ensure the ongoing effectiveness ofdigital content marketing in collaboration with the DigitalMarketing Senior Manager
  • Lead ongoing UATtesting to gauge UX / UI and content effectiveness by gatheringdata and handling analytics (or supervising those who do) andmaking recommendations based on those results
  • Establish work flows for requesting, creating, editing,publishing, and retiring digital content
  • Perform any other duties assigned by the supervisor directlyrelated or relevant to the job
  • and objectivesdesignated in the Employee Performance Managementsystem

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